3 Fears Stopping You From Embracing Personal Branding (And How to Get Over Them)

During my social media training sessions, I like to spend a little bit of time talking about personal branding. “What does personal branding mean to you?” I ask my audience. …“Anyone?” …Crickets. That’s when they start to squirm. For many people, especially those working in legal, banking and other professional service industries, the idea of Keep Reading

14 Power Facebook Tips to Build Your Brand and Business

If you are not using your personal Facebook as a tool to build awareness for yourself or your company’s brand, you are missing out on arguably the world’s most powerful, free marketing tool. Yes, I did say “free.” Facebook is used by more than half of the world’s online population, and by the end of Keep Reading

9 Books To Help Amplify Your Influence

Influence is as important for individuals as it is for established businesses, but when you operate as an entrepreneur or small business owner, you often have to build that influence from scratch.  Whether you want to use your influence to land more clients, create compelling digital content, give moving speeches, or something else, having a Keep Reading

Flip The Camera To Captivate And Move Viewers To Action

While watching Facebook live videos, my friend reminisced about performing as a musician, pointing out similarities. What does it take to get people to stop what they’re doing, at a set time, to watch you on camera? Whether you’re recording videos for watching live or on demand, you’ll benefit from putting yourself in your viewer’s Keep Reading